(Written by William)
The #21360 LEGO Ideas Willy Wonka & the Chocolate Factory is a true dive into nostalgia for LEGO fans, and I admit I’m one of those fans. Just as in the initial LEGO Ideas submission (see image below), LEGO designers retained the chocolate waterfall (or chocolate fall?) as one of the model’s main features. It is designed with a mechanism to enable the waterfall to move; however, this process is manual and not attached to a motor.

LEGO designers also adjusted the bridge featured in the original project, relocating it to the back, which is more in line with the 1971 film. Sadly, the candy cane tree initially included in the fan-submitted project was removed in the final design and was replaced by lamp posts and smaller trees. However, there are still plenty of interesting, delicious plants that you can sink your teeth into.

So, let’s take a closer look at these details and see the magic and madness that is the inner workings of Willy Wonka’s chocolate factory.
LEGO WILLY WONKA – THE CHARACTERS
This set comes with an impressive nine minifigures. Each and every minifigure has dual-sided heads to capture a wide range of emotions and help reenact your favorite moments. You get Willy Wonka and two Oompa Loompas. It was interesting to see that each Oompa Loompa has a different face despite the rest of the minifigure being the same for both. Additionally, the Oompa Loompas have short legs that aren’t movable, which is a little odd given that all the kids with short legs in the set have movable short legs. Wonka is interesting as his wild hair is molded with his hat.

Charlie Bucket is the only winner in the set that comes with his guardian, Grandpa Joe. All the other kids are by themselves. Each of the gold ticket winners comes with a gold-printed tile in hand, ready to present to Wonka to gain entrance into his magical factory. LEGO designers did an excellent job recreating the characters in the film, and most of them have a unique feature, except for Charlie, who is kind of plain.
Augustus is the only kid with full-sized legs. This is probably so it is easier to print his shorts. He also features a messy face. Violet, unfortunately, does not come with an inflated version of herself, but her hairpiece does seem unique. It is a small ponytail but a bit wider in style than any I’ve seen recently. Chances are, it has been released in other sets, but I’m unaware of which ones those are. Moving on to Veruca, she has a hard plastic skirt, which is the type often used for minifigures with short legs. And finally, Mike has a cowboy hat. I was a bit concerned that he would be forced to hold it since he also had a hairpiece, but his hat is actually mounted on his back as if it is slung back on a cord.
It goes without saying that all the printing on the characters is authentic to the film. The most unique elements are probably Wonka’s hair/hat combo, and the Oompa Loompas’ orange faces and green hair. And I can see many people using the gold tickets in creative ways.
LEGO WILLY WONKA – THE CHOCOLATE FALL
A big feature of the initial design on LEGO Ideas was the motorized waterfall. Given that LEGO includes motors very sparingly in their sets, it’s no surprise that the motor was removed. This probably also cut a good $50 off the MSRP. Fortunately, LEGO designers did keep a manual version of the waterfall.

As for its design of the waterfall, it is pretty simple. There is a turning mechanism that engages two gears that turn a third, which operates a belt. The belt has three gears in total. One gear at the bottom is what drives the action, while the other two just hold the belt up. The belt itself is built similarly to the TV found in the #71814 LEGO Nintendo Entertainment System. They utilize large treads, which are then mounted with thin lift-arms using two half pins. They then alternate 2×6 plates and 1×6 tiles to form the base of the belt. On each plate, slopes and tiles are added to give the belt much-needed texture. Positioning similar details at different spots of the plates gives the whole mechanism an interesting, natural look when it is in motion.

LEGO WILLY WONKA – STICKERS & PRINTED ELEMENTS
Sets of this size often come with unique prints. However, due to the specialized nature of some of these Intellectual Properties (IPs), LEGO will often just create a sticker to add to a part to achieve the same effect. Adult fans often want every piece printed, but understand that stickers are sometimes necessary. So, here’s a breakdown of what does and doesn’t have stickers in this set.

For printed elements, the swirls on the lollipops are all printed, as are the mushroom tops that help make up the foliage. Any accessories, like the golden tickets or the candy canes in the trees, are also printed. Finally, the large dish that covers Wonka’s boat is also printed.
Now let’s cover the stickers you’ll find. The “sugar” label found on the sugar sack is a sticker. Any decorations other than the top dish on Wonka’s boat are all stickers. Inside Wonka’s office, there is a painting of a flower pot and three tiles that feature the wallpaper you can taste – these are all stickers. Finally, on the second level in the back, there is a TV with a shrunken Mike TeeVee on the screen, which is also a sticker. The most tedious of all the stickers are the ones applied to the boat. Beyond those, the rest feel pretty simple.
LEGO WILLY WONKA- INTERESTING CHANGES
As mentioned above, the bridge has been repositioned for film accuracy. Additionally, LEGO designers added Wonka’s boat, which seems like an obvious element that should have always been in the model. The boat is carefully scaled to not only accommodate a lot of minifigures, but it can also fit under the bridge.

It is worth noting that the boat is a rather delicate model to build. If anything will test your patience, it will probably be this vehicle. The reason is that the entire bottom of the boat is brick-built. Making sure the prow of the boat looks accurate means many parts are only attached by one or two studs or a single clip. Just be sure to build and handle with extreme care.

Finally, LEGO designers decided to play with perspective. There are two lamps on the right side of the model and one lamp just to the left of the bridge. They are meant to be the same size; however, each one is bigger than the last when you move from left to right. This is meant to create the illusion that the larger lamp is much closer to you than it really is. This is an interesting building technique, but without scaling up other features around the larger lamp, I’m not entirely sure they achieved what they were going for with this design choice. But I’m sure those with good photography skills can do something interesting with the feature.
LEGO WILLY WONKA – FINAL THOUGHTS
The #21360 LEGO Ideas Willy Wonka & the Chocolate Factory set really brings back a lot of nostalgia. It does this while bringing a fresh building style to LEGO. Building the edible flora was amazing, with a new sunflower element for the teacup plant, to the semi-transparent Mysterio helmet to give a glossy sheen to the giant gumballs, everything pops with color while still being natural in appearance.

Part of the fresh building experience comes from the organic choices made. From the foundation, all the way up to the factory wall behind the mountain. LEGO designers rounded all the sharp edges to give an almost bubbly feel throughout the model. In the video below, I will talk a bit more about the set and its features.
The set costs $219.99 MSRP, which is an average price for something this size, but fans might still feel it’s a tad high because it is just above two thousand pieces. However, this is an IP, which does add to the cost. Also, many of the elements are large, like the various plates and wedges that make up the base and all its texturing. Overall, I do believe the price is fair for what you get. If you want to check it out, it’s available at the LEGO Ideas section of the Online LEGO Shop.

Speaking of parts, this is an amazing set for interesting parts. You get a good quantity of nearly every piece, which makes it great for builders who are looking to boost their collection. And for those collectors looking for a set to invest in, I think the few unique elements will ensure it can’t be easily reproduced, while the IP will create a decent-sized audience that wouldn’t mind buying at a premium later down the line.

All in all, this is a great set. I probably need to rewatch the old film to pick up on details I might have missed. For instance, if it weren’t for the instructions, I would have missed that Wonka’s office is full of “half” things. This includes a sink, a painting, a lamp, and even his chair. I was rather confused building the chair and just figured it would be finished in a later step, only to realize that was a Wonka-quirk I had forgotten about. So, if you do pick this one up, you might also want to have a watch party while you build, because this is truly a world of imagination….
What do you think? How do you like the LEGO Willy Wonka set? How do you like the discussed features? Did you notice anything else interesting in the set? Feel free to share your thoughts and own reviews in the comment section below.
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