As you may remember from last week, the LEGO Ideas review team revealed which of the projects will be made into official LEGO sets from the batch that reached 10,000 supporters between May and September of 2019. The two projects chosen were the Medieval Blacksmith by Clemens Fiedler, and Winnie the Pooh by Ben Alder. […] Read more
LEGO News & Updates
You might remember that back in November of last year, the LEGO Lead User Lab team surveyed the LEGO fan community about their interest in three areas; lights used for LEGO models and displays, customizing with stickers and prints, and LEGO jewelry (see: LEGO Lead User Lab Community Survey). Based on the initial survey results, […] Read more
You may be familiar with the work former LEGO Designer Tiago Catarino, as he designed some very popular sets during his time at the LEGO Group between 2016 and 2019. Originally from Portugal, Tiago worked mostly on LEGO Creator 3-in-1 sets like the #31070 LEGO Creator Turbo Track Racer, the #31065 LEGO Creator Park Street […] Read more
I always liked the look and feel of rustic LEGO builds. These models don’t even look like LEGO, as they go against what we expect from the cheery colors and symmetric shapes LEGO is known for. However, by the deliberate choice of muted colors and the extensive use of detailing, it’s possible to build models […] Read more
As we discussed a few days ago, LEGO recently ran a questions and answers session with the LEGO Group’s Chief Marketing Officer, Julia Goldin, to address the concerns of the LEGO fan community about the LEGO Group’s recent acquisition of BrickLink (see: LEGO is Running an AMA on BrickLink). BrickLink is the largest online LEGO […] Read more
The updated LEGO VIP program with its voucher system hasn’t be received with much enthusiasm by the LEGO fan community. The system is perceived to be not user-friendly, and there were also lots of glitches at the introduction of the program. The LEGO VIP program team has been working on updates and improvements, and they […] Read more
As we discussed previously, the LEGO Masters TV show will premier on Fox on February 5th. We talked about this event already (see links at the end of this post), but to recap, teams of LEGO enthusiasts will go head-to-head to face all kinds of building challenges with infinite possibilities and an unlimited supply of […] Read more
The beginning of the year brought us a huge selection of new sets, and with February upon us, we get a few more. In addition, there are also some new freebies and promotions for the month. So, let’s take a look. :arrow: FREE LEGO HIDDEN SIDE SET: Until February 9th, you can get a free […] Read more
As usual this time of the year, toy manufacturers are introducing their new products lines through the various toy fairs. The London Toy Fair took place last, the Nuremberg Toy Fair in Germany is taking place right now, and the Now York Toy Fair is coming up at the end of February. Photography is not […] Read more
As we discussed back in December, the LEGO Group recently acquired BrickLink, the largest online LEGO marketplace with buyers and sellers from all over the world (see: The LEGO Group Acquires BrickLink.com). There have been many questions and concerns about this change of ownership, so the LEGO Group’s Chief Marketing Officer, Julia Goldin, is currently […] Read more
