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Brick Breakdown: LEGO BrickHeadz Series 1

(Written by William)

I should start out by saying that this Brick Breakdown segment is going to be a bit different from previous ones. As the LEGO BrickHeadz series uses very similar building techniques in all of the sets, I thought it made more sense to write about the entire series, instead of each separate character. So today, we will be discussing all the building techniques found in LEGO BrickHeadz Wave 1. 🙂

As you probably know already, LEGO BrickHeadz Wave 1 includes mostly LEGO DC and LEGO Marvel Super Heroes characters, along with two sets from Beauty and the Beast, and two from the latest Pirates of the Caribbean Movie. One thing that I found very interesting is that – at least in the Marvel sets – LEGO designers used very specific versions of the characters. This seems to indicate that we might be getting alternate versions of these characters later down the line.

As far as the whole concept of LEGO BrickHeadz, I first saw them via coverage of last year’s San Diego Comic-Con… and I wasn’t sold on the idea. However when Wave 1 was released, and I saw the very reasonable price, I thought to give them a chance. And, I promptly fell in love with these little guys. LEGO BrickHeadz are the type of sets that look and feel better in real life than on images. I think this has to do with their weight and artistry that you can’t appreciate until you build at least one. This is why I thought I should definitely write about them.

As far as building-techniques go, overall I would say that this is a great series to get a handle on both sculpting shapes, and simple sideways building. The simple base core that you can find in all of the characters give you some really excellent parts for sideways building, and you can easily see how to adapt the techniques to making your own characters, as we demonstrated in this article: Expanding the LEGO BrickHeadz Collection! However, for more advanced building-techniques we will need to look a bit more critically. So let’s begin…

SUPER-DEFORMED CHARACTERS WITH LEGO

A popular feature in anime is chibi, or super-deformed. The style is meant to be a light-hearted portrayal of the characters in a series. It often promotes an oversized head, which tends to be half the size of the entire figure. In order to accomplish this, the rest of the character is shrunk by giving it a square body and very tiny limbs. By keeping the head so large, the figures retain a high degree of expression and character traits.

It is this super-deformed style that LEGO BrickHeadz uses, and for the most part, the scaling all revolves around fours. The body of the characters has a 4×4 stud footprint, and it is 12 plates high, (which means it is four studs high with 2 plates left over). If you cover the side of the body with a 4×4 plate, only the 1 plate high neck and 1 plate high shoes will stick out. In other words, the body is basically a cube. The sides of the head are built off of a 4×4 footprint as well.

Due to this scaling, the brick that serves as the chest of most of the figures is printed, since there is not enough space to get a large amount of brick-built detail in place. Instead, all the fancy building is kept for the head. Keep in mind that the head is enlarged, so certain details get accentuated. It is during building the head when you’ll discover whether or not you like the LEGO BrickHeadz characters. You very likely will, but even if you don’t, you will end up with a collection of some really useful pieces.

THE UNCANNY VALLEY OF LEGO CHARACTER BUILDING

If you don’t care for the look of the LEGO BrickHeadz characters, it might have something to do with their faces. Compared to the rest of the head/hair/headgear, they are a bit plain. A great example is Belle’s face; it’s pretty much tan tiling with two eyes, and it looks very square.

This stylistic choice was likely done to avoid what is called the “uncanny valley” effect. For those unfamiliar with the phrase, it originated from a robotics engineer who discovered that when he made a humanoid robot too realistic, it ended up unnerving people. This is because we are wired to recognize human faces for information, and when we detect something is not right, it sends primal warning bells off. In order to avoid this situation, engineers purposely build robots with at least some clearly non-human features. In the case of toys, manufactures go in the direction of making their humanoid characters overly cute and adorable. It is also interesting to note that compared to the other LEGO BrickHeadz characters, Beast has some of the most detailing on his face. However since he is not human, he won’t freak people out.

To give you a more concrete example of the uncanny valley effect, I’m going to share with you one of my own LEGO creations. Last year I wanted to try my hand at making a LEGO sculpture, so I made a leprechaun, and tried my best at making it as realistic as possible. The head of the sculpture has very similar proportions to the heads of the LEGO BrickHeadz characters, so it makes a good comparison. Looking at it, how does it make you feel? Honestly, I’m not offended if it’s unsettling. It just means I built a little too close to the uncanny valley.

APPLYING WHAT YOU LEARN

Up to this point, I never really considered building with LEGO in a super-deformed style. However, LEGO has given us a great blueprint for making this possible with the LEGO BrickHeadz characters. Plus, by buying just one of these sets, you will have the most essential pieces to build your own figures. So what’s not to like?

Avoiding the uncanny valley is a real important technique when building with LEGO. It’s one of those rare guides that warns you away from building too well. It also gives you an idea why standard LEGO minifigures stayed popular throughout all these years; they completely avoid the uncanny valley. So as you are working on brick-built figures, share them with your friends and family to see what they think. You will eventually find the sweet-spot that is somewhere between too simple and too detailed. Give it a try!

What do you think? How do you like the LEGO BrickHeadz characters? Are you collecting them? What do you think of the building-techniques used in the sets? Have you tried building your own figures that match the style of LEGO BrickHeadz? Feel free to share your thoughts and own review in the comment section below! 😉

And you might also like to check out the following related posts:

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LEGO Classic & LEGO Technic contests!

There are a couple of new contest for teen and adult LEGO fans at LEGO’s ReBrick website that I wanted to make sure you know about. If you would like a good challenge for this spring, and a chance to win some awesome prizes, check them out. 🙂

LEGO BUILDING BEYOND BRICKS CONTEST: This is a different sort of contest, where LEGO invites you to build with both LEGO bricks and common household objects. So you can create a forest around your LEGO creations with yarn and pencils, a mountain with pillows, or a cave using suitcases. The idea is to put your building expertise and imagination to the test by making a world where LEGO models interact with objects in your house. Below is an example.

There will be one grand prize winner who will receive a brick-built winner certificate in a LEGO Classic frame, and the following LEGO sets: #10692 LEGO Classic Creative Bricks, #10693 LEGO Classic Creative Supplement, #10694 LEGO Classic Creative Supplement Bright, #10696 LEGO Classic Medium Creative Brick Box, #10698 LEGO Classic Large Creative Brick Box, #10699 LEGO 32×32 Tan Baseplate, #10700 LEGO 32×32 Green Baseplate, #10701 LEGO 48×48 Gray Baseplate, #10702 LEGO Classic Creative Building Set, #10703 LEGO Classic Creative Builder Box, #10704 LEGO Classic Creative Box, #10705 LEGO Classic Creative Building Basket, #10706 LEGO Classic Blue Creativity Box, #10707 LEGO Classic Red Creativity Box, #10708 LEGO Classic Green Creativity Box, #10709 LEGO Classic Orange Creativity Box. There will also be two runner ups winners, who will receive the same sets, but not the winner certificate.

The deadline to enter this contest is April 20th, 2017 at 10:00AM EST. You can read more about the contest rules and submit your entry here: LEGO BUILDING BEYOND BRICKS CONTEST DETAILS

LEGO BUILD TO THE FUTURE CONTEST: This contest challenges you to create your own futuristic LEGO Technic BMW motorcycle. Remember the alternate model of the #42063 LEGO Technic BMW R 1200 GS Adventure motorbike we talked about before? (See: LEGO Technic BMW Motorcycle Review). LEGO is looking for something like that, although you don’t have to use parts and ideas from that particular set. Your motorcycle can fly, travel underwater or through space and time, run on alternative fuel, generate power, or whatever else you can imagine.

There will be one grand prize winner who will receive a trip to BMW Motorrad’s biggest customer event: the BMW Motorrad Days in Garmisch-Partenkirchen July 7-9 2017. The winner will meet motorcycle fans from all around the world, see LEGO’s own futuristic hovercraft together with other new products, and be impressed by the great number of stunt-shows and riding adventures! The prize includes a flight, stay at a nearby hotel, and entry to the event. The grand prize winner will also receive the #42063 LEGO Technic BMW R 1200 GS Adventure motorbike signed by the design team, and a BMW fan package, including a silver BMW Motorrad roller pen, BMW notebook, Motorsports hat, and Motorrad lanyard. Nine runner up winners will receive the same set and BMW fan package, but not the trip to Germany.

The deadline to enter this contest is May 4th, 2017 at 10:00AM EST. You can read more about the contest rules and submit your entry here: LEGO BUILD TO THE FUTURE CONTEST DETAILS

Also, remember that the amazing LEGO Mini Modular Contest, where you can enter for a chance to win the entire LEGO Modular Buildings collection is still running! The deadline to enter that contest is May 12th, 2017 at 10:00 AM EST. You can read more about the contest here: LEGO Mini Modular Contest & Amazing Prizes!, and submit your entry here: MINI BUILDING MADNESS CONTEST DETAILS

What do you think? Are you planning to enter any of these awesome LEGO contests? Have you participated in any of the previous contests run on LEGO’s Rebrick website? Feel free to share and discuss in the comment section below! 😉

And you might also like to check out the following related posts:

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