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Press-Release: LEGO Haunted House Coming Soon!

Prepare to be spooked with the brand-new LEGO Haunted House set! Today, the LEGO Group has announced the #10273 LEGO Haunted House, a hair-raising new fairground build for adult thrill-seekers – available from 20th May at the Online LEGO Shop. Full press-release with details below.

Gear up for a spooky ride and bring to life the ultimate ghostly fairground experience, with the brand-new #10273 LEGO Haunted House set. This latest addition to the LEGO Fairground collection is jam-packed with exciting features to surprise and entertain even the bravest of thrill-seekers.

Modeled on Manor Von Barron, the spooky home of one of the world’s greatest villains – Samuel Von Barron, the new #10273 LEGO Haunted House model is full to the brim with spine-tingling details. Its clever design features a fully functional free-fall ride with automatic doors at the top of the tower, giving brave riders a glimpse of the thrilling plummet to come, as well as intricate ghoulish details such as haunted doors and a cursed painting to warn off any trespassers.

To enhance the spooky experience even further and unlock special features, such as a moving elevator, fans can also add LEGO Powered Up components (available separately) and control and amplify the set as they build via LEGO’s Powered Up app.

The 3,231-piece #10273 LEGO Haunted House model not only makes an impressive and creepy display piece, standing at over 26.5” (68cm) high, 9” (25cm) wide and 9” (25cm) deep, but also gives fans the chance to get hands-on and immerse themselves in the ghostly world. LEGO builders can open the model’s exterior and enter the ultimate haunted house to discover the features hidden inside – revealing Von Barron’s extensive collection of stolen artifacts which nod to LEGO brick sets of the past, including the Organ of Catarino and the Orb of OGEL.

This brand-new set has been designed specifically with adults in mind – providing an immersive, creative experience for them to re-focus, re-charge and get creative, whether they’re enjoying alone or as a challenging build with friends or younger builders.

The new #10273 LEGO Haunted House construction set is the latest example of how the LEGO Group aims to inspire builders of all ages to build, re-build and get excited by the process of creation. It’s also the first set from the LEGO Fairground Collection to feature the new stylish packaging designed to make it easier than ever for adult fans to find their new build challenge based on their individual passions. All new products in the LEGO Group’s ranges that appeal to adults will now feature the sleek, minimalistic new design across related packaging, building instructions, exclusive content and in-store and online store design.

Addressing the new packaging, Senior Marketing Manager Anders Hellegaard Iversen said: “So many of our older builders love the LEGO Creator Expert products, as they allow them to show off their passion for the bricks. Whether it’s their favorite film moments, sport icons, travel destinations, buildings, fairgrounds, or vehicles, LEGO sets help to bring these to life in brick form. That’s also why we have decided to stop using the Creator Expert branding and, instead, use the new adult-focused packaging design to make it clearer which hobbies or brand products they can relate to. We hope this will make it easier for fans to track down models they would be proud to display once completed. Of course, our product range will continue to include the same advanced-build, collectible products that guarantee hours of building enjoyment for fans.”

  • This creepy LEGO Haunted House model provides hours of enjoyment for anyone looking to unwind with a new project. Build the spooky horror house then explore its impressive features and delightful details.
  • Why should kids get all the fun when it comes to scary toys? This building kit is designed for adults but it includes lots of playful features, such as a free-fall ride, haunted doors and a cursed painting.
  • If you appreciate beautiful details, you’ll love displaying your haunted house model. Upgrade the Haunted House with the LEGO Powered Up components (available separately) to control the elevator via the app.
  • Ideal for ghost hunters, thrill seekers and adult LEGO fans alike, this Haunted House set makes a great birthday gift for your ghost-loving mum, dad, husband, wife, partner, or friend and also makes a fun Halloween gift.
  • This dark and spooky haunted manor measures over 26.5” (68cm) high, 9” (25cm) wide and 9” (25cm) deep, making it a challenging construction kit for adults and a great brick-built model to display.
    A battery is included with the light brick in this set, so you can enjoy the illumination right away.
  • This set comes with coffee-table-style building instructions to guide and inspire you.
  • Part of a series of inspiring LEGO construction kits for adults, designed for LEGO building fans and hobbyists who love beautiful design and elegant LEGO models.
  • Recommended for age 18+.
  • 3,231 pieces.

Dare to enter the ultimate haunted house? Check out the LEGO designer video below and get an exclusive behind the scenes tour of the new LEGO Haunted House. Leave reality behind as you explore the mysterious Manor Von Barron with LEGO designers Carl, Mike, Austin, and Niek – plus special guest consultant Oliver!

The brand-new LEGO Haunted House is available to LEGO VIP members from the 20th May and for remaining LEGO fans from the 1st June. Prices are as follows: US $249.99 – CA $299.99 – DE €229.99 – UK £209.99 – FR €229.99 – DK 1799DKK – AUD $349.99 (Euro pricing varies by country). For more details, visit the Online LEGO Shop.

What do you think? How do you like the new LEGO Haunted House? Is this a set you’re planning to get? And what do you think of the new adult-oriented packaging? Feel free to share your thoughts and discuss in the comment section below!

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{ 15 comments… add one }
  • Legostuff14 May 13, 2020, 12:04 PM

    I have the Monster Fighters Haunted House and this would be a great addition to it. I’ve also added hidden sides with that as well as the monsters from Monster Fighters theme.

  • Legostuff14 May 13, 2020, 2:07 PM

    Part 2: I’m thinking that the Monster Fighters Haunted House is better because, this new haunted house is to clean and organized. Where as the Monster Fighters Haunted House looks old and abandoned and needs a serious fix up job inside and outside of the house.

    • Håkan May 13, 2020, 5:48 PM

      Well, as a fairground ride, I guess it technically ‘isn’t’ old and abandoned…

      But I suppose the designers could aim for the aestethics, still…

    • Thita (admin) May 14, 2020, 10:26 AM

      That’s a good point. And I agree that besides the ominous colors, nothing really demonstrates that this house is house is haunted. But maybe that’s the trick! 😈

  • Grim May 13, 2020, 4:24 PM

    I’m a huge Halloween fan and have worked at several haunted attractions and this is a serious disappointment. It’s a pretty house devoid creepy features. No broken facades no missing roof tiles. No boards over the windows and the color is not the colors that a house of this style and era would have. I will buy it but I will spend a fortune changing the colors and making it appear in disrepair. Lego is not having a good year in design release. Nothing about this model says scary or spooky.

    • jgiese626 May 13, 2020, 8:16 PM

      I’d be interested to here what other design criticisms you have of this year’s releases. Would you mind elaborating?

    • Thita (admin) May 14, 2020, 10:30 AM

      Good feedback, and I agree. The house doesn’t look haunted as it is, and the color is off. I’m thinking of turning it into a modular church, but that means I will have to replace all the olive-green with something more appropriate.

  • Emperor P. May 13, 2020, 6:26 PM

    Holy cow! This came out of nowhere! Interesting!

  • Garmadon the Great May 13, 2020, 6:53 PM

    Okay, I’m confused. How is this a fairground set? I see it’s a replacement for the Haunted House, but I don’t get how it’s part of the fairground series? Aren’t we supposed to be getting a drop tower fairground set this year?

    • Håkan May 14, 2020, 9:21 AM

      There’s a drop feature included in the building.

    • Thita (admin) May 14, 2020, 10:32 AM

      As Hakan said, there is a drop-tower inside of it. And it can be motorized! 😀

      EDIT: I added the designer-video that demonstrates how the drop-tower works.

  • MattK May 13, 2020, 8:53 PM

    Clearly a way to simulate Disney’s Haunted Mansion ride without paying the licensing fees.

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