Over the past few months the LEGO retail team, in conjunction with an outside agency, has hosted in-depth one-on-one interviews and group interviews with members of recognized communities. Now the team responsible for this survey has one last survey that is open to everyone in US, UK, Germany, and China to participate in. You are […] Read more
LEGO News & Updates

Is fashion familiar ground for you? Have you always wanted to design minifigs? Are you obsessed with ’80s fashion: big hair, blue eye shadow? The LEGO Group is looking for a fashion stylist and researcher who can create wardrobe and look references for an upcoming LEGO animated project – and they’re offering $5,000 for it! […] Read more

Get ready! The BrickLink Designer Program kicks off the second round of crowdfunding tomorrow, November 9th. Check out all nine candidate projects, and get ready to place your pre-orders at 12:00pm Pacific / 9:00pm CET. Only 10,000 of each project will be produced, and pre-orders are taken on a first-come basis. Details below. In case […] Read more

A number of new LEGO sets have been revealed during the China International Import Expo that I thought would be interesting to discuss. According to Brickset, seven new LEGO Super Mario sets are coming in 2022 (four of which were shown at the expo), along with a large LEGO Monkie Kid set, and two new […] Read more

The month of November brings us the holiday shopping season, leading up to Thanksgiving. There are a number of new LEGO sets and promotions to look out for this month, so let’s take a look! FREE LEGO COFFEE CART: November 8-14 you will get a free #40488 LEGO Coffee Cart with purchases of $65 or […] Read more

Happy Halloween! A favorite pastime of LEGO fans is to create fun Halloween decorations or to modify their displays with Halloween spookiness. Below, I will show you some of my favorites from the Fans of LEGO Halloween Village Facebook Group. If you still need some ideas for your own decorations, they might give you some […] Read more

Creations for Charity is an international charity event funded by LEGO fans donating custom creations, custom instructions, custom printed minifigs, and other LEGO-related items, which are then sold off to other fans. The raised funds are distributed to volunteers around the world, who purchase LEGO to donate to local organizations. If you would like to […] Read more

Just a quick reminder that LEGO is currently offering Double VIP Points on all purchases. LEGO fans always look forward to Double VIP Points periods, as it is often the only way to get a discount on some of the largest and most popular sets. This offer is valid until Sunday, October 17th. As we […] Read more

(Written by Mark H. Avery) Maybe I’ve been watching way too many LEGO City YouTube videos lately. It’s become a bad habit. Apparently, an awful lot of city builders/collectors have amusement parks or fairgrounds of some type. I’ve been planning one in my city for a while as well, and I thought it was time […] Read more

(Written by William) Over the last year or so, we’ve been introduced to a whole new world of LEGO. Many sets now come with the label of 18+ to show they are being marketed towards adults. In order to get the word out, LEGO has launched a substantial campaign to reach the target audience. Seeing […] Read more