There is a really interesting video about LEGO’s history on CNBS’s YouTube channel, titled “LEGO’s Comeback: From Nearly Bankrupt to $6 Billion”. The 12-minute video briefly summarizes LEGO’s past up to almost declaring bankruptcy, which we have heard before, but then it also goes into detail about LEGO’s recent past, including the involvement of the […] Read more
LEGO News & Updates
There are three new contests on LEGO Ideas you may want to take advantage of. These are in addition to the 10 Year of LEGO Ninjago contest, which is still accepting submissions for a few more days. One of the new contests is the titled Build Your Own Game! In this contest, the LEGO Ideas […] Read more
You might remember that last month LEGO asked fans to help choose a classic LEGO theme to be reimagined as a single new product scheduled to be released in 2022. For the first voting round, LEGO created a list of 30 favorite classic LEGO themes, and LEGO fans had a chance to choose their three […] Read more
I know many LEGO fans are still trying to catch up with new LEGO sets released last month, but there are a couple of worthwhile freebies, promotions that you may want to take advantage of as well. In addition, the highly anticipated #21325 LEGO Ideas Medieval Blacksmith is now available! Details below. FREE LEGO YEAR OF THE […] Read more
Since the reinvention of the LEGO VIP Program, LEGO fans can redeem their accumulated VIP Points not just as discounts on LEGO purchases, but they can also use their VIP Points to redeem various other rewards like LEGO artwork, exclusive LEGO sets, and commemorative items. Currently, LEGO is offering a couple of interesting collectibles that […] Read more
When LEGO launched the 18+ line of sets last year, specifically targeting adult LEGO fans, as well as adults who are new to the LEGO hobby, there was no easy way to find them at the online LEGO shop. The Shop by Age function of the website only goes up to 12+, and there was […] Read more
LEGO Ninjago has now been around for 10 years… 10 YEARS! To celebrate the long history of the theme, the LEGO Ideas team is running a contest. If a Ninjago Museum were to open, what would you put in it? Using the past 10 years of action-packed Ninjago history, build a relic, painting, or something […] Read more
I mentioned last year that I was a beta tester for an exciting new platform that was developed by the LEGO Group in partnership with Tongal, called LEGO World Builder. You can read more about the platform in two previous articles that I linked at the end of this post. To recap, LEGO World Builder […] Read more
The LEGO Ideas team would like to share the following very important and super exciting announcement, which I have posted below. To celebrate the 90th Anniversary of LEGO, help us choose a classic theme to be reimagined as a single new product for the 2022 LEGO Adult Portfolio. We have created a list of our […] Read more
Back in April of last year, it was revealed that the LEGO Group and Universal Music Group are joining together to “expand children’s creative play through the power of music”. This exclusive global partnership will “encourage the world to be more playful with an innovative music initiative, combining passion for music with the iconic LEGO […] Read more
