(Written by Geneva – gid617) You may have noticed that there have been a whole lot of amusement park and fairground themed sets lately. This got me thinking; almost any LEGO set could be made into an amusement park creation, couldn’t it? After all, LEGO sets are about themes, and amusement parks are about themes. […] Read more
LEGO News & Updates

There is another LEGO Ideas contest, which is a little different than normal. Imagine if you could talk to your LEGO models and get them to do fun stuff with you, or for you. In this contest, the LEGO Ideas team challenges you to come up with creative and innovative ideas on how the LEGO […] Read more

There are several promotions and freebies from LEGO that will expire this weekend, so I wanted to make sure you know about them and don’t miss out before they are gone. As a surprise promotion that wasn’t announced in the LEGO Store Calendar, LEGO is offering a free LEGO Lunch Box (item #5006017) on purchases […] Read more

The LEGO Ideas team recently announced that ten product ideas made it into the second 2019 LEGO Ideas review period. This are all projects that reached the 10,000 supporter mark between May and early September of 2019. Below, we will take a look at the ten projects, the projects that went under review previously, as […] Read more

An interesting piece of news that was released last week is the LEGO Group’s 2019 half-year financial report. As LEGO is a privately owned company, they are not obliged to release their financial reports publicly, but LEGO does it anyway, and it’s always an educational and interesting read. The summary of the financial report states […] Read more

There are some new LEGO sets and promotions that went live after our September 2019 – New LEGO Sets & Promotions discussion, so I wanted to make sure you are aware of them. First of all, two of the new LEGO Hidden Side sets are offered with Double VIP Points during the whole month of […] Read more

To celebrate the release of the iconic #10269 LEGO Creator Harley-Davidson model, the LEGO Ideas team invites you to participate in a new LEGO building contest, designing a futuristic Harley-Davidson motorcycle. As usual, the contest is fun and challenging, and the prizes are generous and awesome. Details below. :arrow: LEGO HARLEY-DAVIDSON CONTEST DETAILS: The contest […] Read more

Back in June, we talked about Lead User Lab, a new initiative by LEGO to capture project and product ideas from the LEGO fan community, evaluate their potential, and bring them to life in new ways. You can read the original announcement here: LEGO Lead User Lab Launches in August. The Lead User Lab is […] Read more

There are several new LEGO sets and promotions for the month of September, and we will take a look at them below. Also, as we discussed a few days ago (see: Online LEGO Shop & LEGO.com Changes), LEGO’s website went through some fairly major changes, so if you get lost, read through that discussion, or […] Read more

Back in May, we discussed that the LEGO Foundation and the LEGO Group teamed up with associations of the blind and visually impaired to introduce a new product called LEGO Braille Bricks (see: LEGO Braille Bricks for Visually Impaired Kids). There has been tremendous interest in this project from educators, parents, and LEGO fans, and […] Read more