BrickLink has been the go-to place for LEGO fans to buy retired LEGO sets, LEGO elements and minifigures by the piece, sticker-sheets, building instructions and more. Founded by Daniel Jezek in the year 2000, the website has grown into a community of buyer and sellers from all over the world. After Dan’s tragic passing in 2010, BrickLink was bought from the Jezek family by South Korean billionaire Jung-Ju “Jay” Kim, who is a LEGO fan himself. A team of developers started working on the very busy but aging website to give it a more modern look, while also maintaining Dan’s legacy. You can read more about Dan and the history of BrickLink here. 🙂
While BrickLink continues to be the largest online marketplace for buying and selling LEGO, they are also adding new, compatible features. The first of these side ventures was the BrickLink MOC Shop, which allows LEGO fans to upload their own creations (MOC stands for “My Own Creation”), and BrickLink sellers who have the parts can sell these custom models as building kits in their own stores. (The original creator, the seller, and BrickLink share commission from the sale). This feature of BrickLink is particularly popular around the Chrismas holidays when people are looking to buy something unique for their friends and family. You can check it out here: VISIT BRICKLINK MOC SHOP
The second unique feature that was added to BrickLink is called Stud.io. Similar to LEGO Digital Designer, Stud.io allows you to design your LEGO models digitally. Once you finish your model, Stud.io’s direct integration to BrickLink’s catalog and marketplace makes bringing your virtual creation to life easy. Check if a color exists for a certain part or view the price of each element to see how it affects the total estimated price of the model. Once you are done tweaking, you can buy the pieces you need easily from BrickLink sellers. Stud.io is also fully compatible with LDraw and LEGO Digital Designer, so you can import your file from those platforms, and pick up where you left off in Stud.io. The software is currently in open beta testing phase and works quite well, with regular updates to smooth out any issues before a full launch. You can learn more about this feature and give it a try here: VISIT BRICKLINK STUD.IO
The third feature that was just recently added to BrickLink is called Mosaick. It allows you to upload and image, turn it into a LEGO mosaic using plates, tiles, or bricks, and purchase the parts you need to build it. While this service is not as advanced as some of the other LEGO mosaic software we have talked about previously (see links at the end of this post), if you just need to quickly and easily turn an image into a LEGO mosaic, it works just fine. I particularly like that the estimated price for the project shows up right on the page. This helps to decide what size mosaic and what kind of pieces to choose depending on your budget. If you are interested, take a look here: VISIT BRICKLINK MOSAICK
The new owner and management of BrickLink seem to be committed to keeping the website the largest online LEGO marketplace, and these new features will only enhance and complement the basic LEGO buying and selling that BrickLink is known for. The BrickLink MOC Shop gives LEGO artists a venue for listing their own models without having to sell them personally, and for those who are looking for a unique LEGO gift, it’s a very interesting marketplace. Stud.io is an excellent alternative to LEGO Digital Designer to work on your LEGO models digitally, and Mosaick is a quick and easy way to turn any image into a LEGO mosaic and then buy the needed parts. All three of these features also benefit BrickLink sellers as it allows them to sell their inventory in a different way. So it’s a win-win for everyone.
What do you think? Do you use BrickLink to buy and sell LEGO? How do you like these new features? Did you try out any of them already? Are you planning to? Feel free to share your thoughts and own review in the comment section below! 😉
And you might also like to check out the following related posts:
- LEGO Marketplace BrickLink sold to Nexon
- Shopping for LEGO on BrickLink
- Starting Out to Sell LEGO on BrickLink
- Selling LEGO on BrickLink – Avoiding Mistakes
- LEGO MOC Shop, BrickLink Update & More!
- Resources for LEGO Mosaic Builders
- Make Your Own LEGO Mosaics with BrickIt!
- LEGO Digital Designer – The End is Near…