Just about a year ago, the LEGO Group conducted a survey, asking adult LEGO fans (AFOLs) about the type of LEGO books they like to read (see: Your Favorite LEGO Books – Publishing Survey). And now they are launching a fan vote for a new LEGO book aimed at AFOLs (Adult Fan of LEGO). Below are the details.
LEGO Publishing, a division of the LEGO Group, is excited to announce a public vote on LEGO Ideas to choose the direction for a new book celebrating the rich history of the iconic LEGO brick, made in collaboration with AFOLs. Will fans want to wander the pages of the “Brick Museum”, discover the “100 bricks that built LEGO history” (are your favorites included?), or uncover the “secret life of LEGO bricks”?
Developed with input from a group of AFOL ‘ambassadors’ and written by lifelong LEGO fan and US editor of Blocks magazine Daniel Konstanski, each of the three book ideas is a different spin on showcasing the extraordinary variety of LEGO elements, from monorail tracks and wheels to smart bricks, the Mask of Life from BIONICLE, and many more. These elements and the beloved sets they appeared in will provide the springboard to tell stories from the designers, managers, and technicians who brought them to life, showcased with artifacts from the LEGO Archive in Billund, Denmark.
Three book titles and brief descriptions are now live on LEGO Ideas, and fans are invited to vote for the book they would most like to see made. They can even suggest favorite LEGO elements they’d like to see included in the book. The voting period will end at 16:00 p.m. CEST on Sunday 9th August, 2020, after which the winning book will be announced on LEGO Ideas.
A collaboration between AMEET, the LEGO Group’s global strategic publishing partner, and crowdfunding publisher Unbound, the book is an exclusive, once in a lifetime opportunity to own a piece of LEGO’s history! It will become available for crowdfunding through Unbound’s website. Every fan who pre-orders will get their name printed in the back of the book, with further opportunities to pledge for additional must-have rewards from the LEGO Group.
Robin James Pearson, Head of Publishing at The LEGO Group, said: “We are thrilled to be working closely with the AFOL community to identify, co-create, and publish unique books that satisfy the great thirst for knowledge of our adult fans. There have been a number of books published about The LEGO Group and the LEGO brick over the years, but this is the first time we have had the opportunity to work directly with the adult fan community to discover what titles that they would like to see on their bookshelves.”
What are you waiting for? Make your choice on LEGO Ideas! And if you have any questions or comments, post them below!
And you might also like to check out the following related posts:
- More Books with Simple LEGO Projects
- Brick Book Series with More LEGO Instructions
- Instruction Books with Simple LEGO Bricks
- LEGO Build Your Own Adventure More Books
- 365 Things To Do with LEGO Bricks Big Book
- Build a Lot with a Little: Tiny LEGO Wonders (book review)
- New Book with More LEGO Ideas Birds
- LEGO Books: Brick Vehicles & Brick History
- New LEGO Ideas & LEGO Adventure Books
- The Art of the Brick by Nathan Sawaya (book review)
- Nature with Bricks: Beautiful LEGO Wild! (book review)
- LEGO Brick City, Brick Wonders, Brick Flicks (book reviews)
- The LEGO Neighborhood Book – Review
- LEGO Book – LEGO Space: Building the Future
- The LEGO Build-It Book: Amazing Vehicles
I remember that survey! Frankly, I prefer books with instructions and techniques rather than history lessons. So many books have been published on the history already.
Same here. I’m not interested in history books. One or two is okay, but I rather have more ideas books, books on alternate builds, techniques, etc.
So how does this work? Did Daniel write all three books already and we pick one? Will the other two also get released eventually? I’m asking because the text above says “written by lifelong LEGO fan and US editor of Blocks magazine Daniel Konstanski”.
My guess is that there is already an outline for all three books, and it’s likely that some (or even most) of the information can be recycled to suit the focus of each book. You can read more about each book in this LEGO Ideas article that was posted this morning: https://ideas.lego.com/blogs/a4ae09b6-0d4c-4307-9da8-3ee9f3d368d6/post/29ac6d70-753d-4b35-b770-36787aff54c8
Yeah, the outlines seem pretty similar already…
I find this could be interesting, though, but maybe the geeky niche interest caused the decision to have a limited release.
Books are tough sells these days, as most information people are looking for is available online. I wouldn’t be surprised that this whole voting thing is part of marketing. 😉
They used to have the idea books. I loved those as a kid. And yes, alternate instructions, prototypes, and other behind the scenes information is what I’m interested in. I would love to read about the process of how they design sets from beginning to end.
I would like to learn about how they design new elements. I always found it remarkable how after so many decades, pieces still fit together and are compatible in so many different ways.
So are we just voting for the title, but it’s the same book? I’m confused on what we’re voting for.
The blog post on LEGO Ideas explains it more what each book is about. Unfortunately, this information wasn’t available in the press-release, so I couldn’t include it, but you can read it here: https://ideas.lego.com/blogs/a4ae09b6-0d4c-4307-9da8-3ee9f3d368d6/post/29ac6d70-753d-4b35-b770-36787aff54c8