Back in July, LEGO launched a pilot program to test out an online version of the Minifigure Factory that’s normally available at official LEGO stores. The Minifigure Factory lets you personalize and order your own LEGO minifigure. You can choose from a variety of minifigure heads, headwear, torsos, legs, and accessories, and also create a custom torso design (front and back) for your minifigure by using images, colors, and text.
Ordering a minifig through the Minifigure Factory costs $11.99, and there is a limit of one minifig per household. After two months, the pilot program will end on September 9th, so you have a few more days left to order your own custom minifigure if you haven’t done so already.
As I mentioned in our previous discussion, I was able to recreate theBrickBlogger.com logo reasonably accurately, placed an order, and received my minifig in a couple of weeks. I was very impressed by the turnaround time, the crispness of the custom design, as well as the packaging. I also received a link to a survey to share my experience and give feedback, which I thought was a nice touch.
Again, if you would like to get your own personalized minifig, you only have a few days to order it (this Friday is the last day). Minifigure Factory orders will be sent with the same costs and delivery time as normal Online LEGO Shop orders. If you ordered a LEGO set alongside your minifigure, you should receive both together. To order your own custom minifig, visit the Minifigure Factory at the Online LEGO Shop.
What do you think? Are you planning to order your own custom LEGO minifigure or have you done so already? Would you like the program to continue? Feel free to share in the comment section below!
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I guess the venture is still US only…
Ha! I like your minifig! I don’t have anything so specific and unique, so don’t want to spend the money.
Ordered mine! Thanks for the reminder! I wish they had some more choices for torso designs, and that the legs could be printed. I hope they will keep the program running!
So is this program done for good? Or are they bringing it back?
For that much money, I would like to be able to add my own logo or artwork. I thought lego stores allowed that.
I guess it might not be allowed, not so much for technical reasons, but business reasons. The more leeway you allow your customers, the more possible scandals you have to answer for…