As we discussed recently, the LEGO Group and BBC Studios have announced a new partnership, merging the globally adored world of Bluey with the fun and creative possibilities of the LEGO universe. The upcoming sets were revealed at the recent Toy Fair 2025 in New York City, and they are now available for pre-order. Details […] Read more
LEGO Brand Products
All about current & discontinued product lines, sets, themes, minifigs. and everything else released by the LEGO company! 🙂

The LEGO Group, in collaboration with The Walt Disney Company, is delighted to unveil the enchanting #43263 LEGO Disney Beauty and the Beast Castle set. The latest in the Disney Castle range, this new LEGO set is a beautiful brick recreation of the iconic castle from Disney’s Beauty and the Beast. The 2,916-piece set features […] Read more

I didn’t have a chance to post this on the weekend as I was out of town, but an exciting new announcement from the LEGO Group is about the #21356 LEGO Ideas River Steamboat that will be available in April. Details below. The LEGO Group is thrilled to announce the launch of the #21356 LEGO […] Read more

Today, the LEGO Group and Universal Products and Experiences unveil the new #76968 LEGO Jurassic World Dinosaur Fossils: Tyrannosaurus Rex (T. Rex) set. This is the largest LEGO Jurassic World set ever made and offers a challenging and rewarding building experience for fans. Featuring a detailed T. Rex fossil skeleton, over 1m (more than 3 […] Read more

A couple of days ago, the LEGO Group revealed the sixth LEGO House exclusive set, the #40506 LEGO Fabuland Tribute. As the name implies the set honors LEGO Fabuland, a theme in the LEGO Group portfolio that ran from 1979 to 1989 and made history for combining the creativity of the LEGO brick with elements […] Read more

The primary target audience for LEGO Friends is young girls, typically aged 6-12, with sets designed to introduce them to the fun of building with LEGO bricks while appealing to their interests. In addition, smaller LEGO Friends sets—featuring scenes of everyday life like food trucks, camper vans, and ice cream carts—can easily be incorporated into […] Read more

After almost 10 years, LEGO BrickHeadz started to lose its appeal. With over 150 sets in the collection, all the blocky characters began to look the same and it appeared that only die-hard collectors still cared about them. However, this year, it looks like BrickHeadz is picking up again with some really cute characters and […] Read more

You might have heard by now that A Minecraft Movie is set to be released in April of this year. It’s an adventure comedy film based on the popular video game developed by Mojang Studios. In the film, four misfits are pulled through a portal into a cubic world that thrives on imagination, having no […] Read more

The #70620 LEGO Ninjago City set was an instant hit when it was released back in 2017. It came with a whopping 4,869 pieces and 19 minifigures and retailed for $300. For Ninjago fans, this was a dream come true, but city fans liked it too! Two feet tall at its highest point, highly detailed, […] Read more

The crowdfunding stage of Series 4 of the BrickLink Designer Program begins today, at 8 AM Pacific time. Crowdfunding for this series ends on March 1st, 2025 at 12 PM Pacific time, or once all sets sell out. As we know from previous series, many of these upcoming sets sell out within hours, so if […] Read more